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Software Adoption Crash Course for Customer Education Leaders


Software Adoption Crash Course for Customer Education Leaders

According to Maria Manning-Chapman, vice president of education services research at TSIA, "Education Services organizations truly have the opportunity to be a game-changer in driving product usage and adoption, because training is at the core of both." In the wake of XaaS business models, "adoption services" are at the forefront of driving company and customer success. Manning-Chapman argues that education services teams are in the best position to drive adoption because education is a one-to-many model that is scalable.

Manning-Chapman joined this ServiceRocket webinar to discuss:

  • What is adoption and why it's important 
  • Why customer education is ideal for driving adoption
  • Customer education and the adoption curve 
  • Examples of results organizations are achieving using education to drive adoption 

Date: Tuesday, December 5

Time: 10:00 AM PT

Guest Speaker

Maria Manning-Chapman
Vice President of Research, Education Services
Technology Services Industry Association (TSIA)

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